Forms

Forms people actually finish.

Build on-brand forms without code: classic layouts, one question at a time, or an AI chat that talks the visitor through it and books a slot on the spot. Every submission becomes a lead in your CRM.

  • Drag-and-drop builder with logic and validation
  • AI chat mode that qualifies, answers and books
  • Hosted page, embed or popup, with draft and publish

What's included

A form builder that pulls its weight.

Design, theme and analyse forms, wired into the same CRM and automations as every other lead source.

Drag-and-drop builder

Short text, choices, ratings, dates, uploads and more. Reorder in seconds, edit a draft while the live form keeps running.

Logic & validation

Jump, show or skip questions based on earlier answers. Require the right formats for emails, phones and files.

AI chat forms

Turn a form into a conversation. The assistant asks what it needs, answers questions from your knowledge base and books a time without a confirm step.

Hosted, embedded or popup

Serve the form as a hosted page, an embed on your site or a popup button, themed to your brand with a header, logo and contact buttons.

Submission analytics

Views, starts, completion rate and drop-off per question, so you can tighten the form.

Straight into the pipeline

Each submission creates a lead with answers mapped to fields and tagged by source, then routing and workflows take over.

AI chat forms

A form that talks back

Switch a form to AI chat and visitors get a conversation instead of fields. The assistant uses your personality and knowledge base, offers options only when the visitor needs to choose, books an available slot, and submits the lead even if the visitor leaves part-way through.

  • Streams replies and remembers the visitor's name
  • Offers your real booking slots inline, or 'no appointment, just send'
  • Partial conversations still create a lead

Publishing

Edit the draft, publish when ready.

Changes to a live form are parked in a draft until you publish, so the version on your site never breaks mid-edit. Theme the colours, fonts and header once and every form follows.

Forms & AI chat forms, answered.

Do I need to code or embed anything?

No. Build forms with drag-and-drop and publish them as a hosted page, a simple embed or a popup button. One script tag is all your site needs.

What is an AI chat form?

A form rendered as a conversation. The assistant collects the fields you need, answers questions from your knowledge base, offers your real booking slots and submits the lead. It works even if the visitor stops part-way.

Can forms show different questions to different people?

Yes. Conditional logic lets you jump, show or skip questions based on earlier answers.

What happens after someone submits?

A lead is created in your CRM with every answer mapped to a field and tagged by source. Routing assigns it, notifications go out and workflows can follow up on any channel.

Bring every conversation into one place.

Connect your channels, import your contacts and let the AI handle the first reply. No per-seat fees.